Traveling safely just got easier: IMA Italia Assistance insurance now available on Clikki®

Milan, February 16, 2026 – IMA Italia Assistance, the Italian subsidiary of Groupe IMA, a leader in assistance services, is expanding its ecosystem of digital partners through a new collaboration with Clikki, the digital insurance platform of Spencer & Carter, an independent international insurance broker specializing in solutions for the travel sector.

Designed to support the distribution of travel insurance coverage, Clikki simplifies the search, comparison, and sale of products by combining intuitive technology and digital tools to help travel agencies and tour operators manage policies, from issuance to coverage and claims management. The agreement provides for the distribution on the Clikki portal of IMA Italia Assistance's travel medical and baggage insurance policy, designed exclusively with Spencer & Carter and integrated into the company's portfolio.

This partnership confirms IMA Italia Assistance's B2B channel development strategy, which aims to make its travel coverage increasingly accessible through qualified digital players capable of reaching consumers immediately and seamlessly at key moments in the customer journey.

Thanks to this collaboration, the policy—which offers coverage for medical expenses, health assistance, and luggage protection—can be purchased directly on Clikki at the time of booking services, simplifying the purchasing experience and guaranteeing travelers essential protection.

“The collaboration with Clikki represents a new step in strengthening our B2B channel, thanks to a young operator that is already recognized for its ability to innovate the digital customer experience in the travel world,” says Andrea Pappalardo, Head of Sales Tourism at IMA Italia Assistance. "Being present on platforms such as Clikki means reaching new customer segments and guaranteeing simple and immediate solutions for safe travel. “

”This partnership is a new step in the strategy of developing integrated insurance solutions with high added value for the travel channel," comments Massimiliano Masaracchia, Commercial Director of Spencer & Carter. “The integration of the IMA Italia Assistance policy into a digital platform such as Clikki meets the need for operators to offer simple and immediately usable tools that are perfectly integrated into the booking flow. It is a model that allows partners to combine traveler protection, quality of service, and commercial efficiency.”

The project is part of the partnership already established between IMA Italia and Spencer & Carter, a company specializing in insurance distribution. Alongside existing contracts with tour operators, this initiative paves the way for new opportunities for collaboration in a strategic segment, strengthening commercial synergies and expanding the pool of potential users.