Publié le 03/08/2026

IMA Benelux Featured in European Business Magazine

IMA Benelux has been spotlighted in the latest edition of European Business, a leading magazine dedicated to innovative and high-performing companies across Europe. Through an exclusive interview with Sandrine Desseille, Managing Director of IMA Benelux, the publication highlights the company's vision, growth journey, and commitment to delivering assistance services that combine operational excellence with a human touch.

The article, titled“Assistance From the Heart: There When it Matters Most”, explores how IMA Benelux has established itself as a key player in the Belgian assistance market, supporting insurance partners and their customers through mobility, home, and personal assistance services.

Throughout the interview, Sandrine Desseille shares her perspective on the evolution of the assistance industry and the challenges shaping its future. From digital transformation and artificial intelligence to changing customer expectations and new mobility trends, she explains how IMA Benelux continues to adapt while keeping people at the heart of every interaction.

The feature also emphasizes the company's ability to combine innovation with empathy. While digital tools help streamline operations and improve efficiency, the dedication and expertise of IMA Benelux's teams remain the foundation of the customer experience. This people-first approach has enabled the company to build long-term relationships with partners and beneficiaries alike.

Being featured in European Business is a recognition of the expertise, agility, and commitment demonstrated every day by IMA Benelux's employees. It also reflects the company's ambition to continue shaping the future of assistance services in Belgium and beyond.

Read the full interview:“Assistance From the Heart: There When it Matters Most” in European Business.